Industry
Incentives
In
addition to homeowner incentives, HOME STAR has a series of incentives
for industry actors—big box retailers, home performance contractors,
and home builders—to drive industry to actively sell home performance
rather than waiting for demand. Just as “Cash for Clunkers” excited
dealers (who created demand) and consumers, this “Cash for Caulkers”
goes to big retailers, utilities, homebuilders (who create demand) and
to homeowners. Additional incentives will be provided to companies that
contribute to the creation of good jobs and a skilled retrofit
workforce by investing in training and health care for employees.
Major retailers such as Home Depot and Lowes are actively looking to the energy efficiency home retrofitting market to make up for lost new construction revenues. With the downturn in new construction, these major incumbent industries are eager to focus investment and resources on creating new jobs. By designing incentives that run through the suppliers, the HOME STAR program can deliver some benefits in the form of immediate point-of-sale rebates to consumers.
In
addition to homeowner incentives, HOME STAR has a series of incentives
for industry actors—big box retailers, home performance contractors,
and home builders—to drive industry to actively sell home performance
rather than waiting for demand. Just as “Cash for Clunkers” excited
dealers (who created demand) and consumers, this “Cash for Caulkers”
goes to big retailers, utilities, homebuilders (who create demand) and
to homeowners. Additional incentives will be provided to companies that
contribute to the creation of good jobs and a skilled retrofit
workforce by investing in training and health care for employees.Major retailers such as Home Depot and Lowes are actively looking to the energy efficiency home retrofitting market to make up for lost new construction revenues. With the downturn in new construction, these major incumbent industries are eager to focus investment and resources on creating new jobs. By designing incentives that run through the suppliers, the HOME STAR program can deliver some benefits in the form of immediate point-of-sale rebates to consumers.